Central Radio to expand further into East Lancashire

Central Radio North West is expanding its coverage with the launch of more digital radio services into neighbouring towns Blackburn & Burnley in East Lancashire.

Central Radio launched as a new independent local radio service across Blackpool in September 2022. Celebrating its first birthday in September 2023 the station expand into Preston, Leyland and Chorley, and this week has announced further plans to extend the digital radio coverage into Blackburn and Burnley in East Lancashire from the 1^st of November 2023 adding a further 350,000 Lancashire residents into its broadcast.

The station will bring its bigger selection of music and local information to East Lancashire, with well-established broadcasters including UK commercial radio multi award-winning presenter, Danny Matthews, who hosts the station’s flagship breakfast show, weekdays between 6 and 10am.

Nathan Hill, Central Radio’s Station Director, says: ‘’We’re over the moon to expand our very popular Blackpool-based radio service into even more areas of our fabulous county.”

“Since our initial launch in Blackpool last year, and shortly followed by our expansion into Preston, Leyland and Chorley just a few months ago, we’ve supported numerous charities by donating over £60,000’s worth of promotion and have given away around £20,000’s worth of prizes with various competitions including free food for families each week with our ‘Win your Tea for Free’ which is currently partnered with McDonald’s restaurants. We very much wish to continue with this positive community impact into our new broadcast areas.”

Central Radio has its studios located in the Fylde and the new extended broadcast service will be available as part of the switch on of the new Blackburn & Burnley multiplex next month. Listeners who travel out of the Blackpool area into East Lancashire will need to rescan their devices after the 1^st of November 2023 to find Central, along with other stations not currently available.

Central Radio currently broadcasts to an audience of 630,000 people across Central and West Lancashire and the additional new areas will see an extra audience of 350,000 people across East Lancashire.

The station also broadcasts via its own dedicated mobile app, home connected devices and smart speakers alongside Freeview+ TV broadcasting on Channel 277

Listeners can find out more about the station at www.central.radio , or by the station’s Facebook and Twitter pages.

Pre-launch, discounted advertising packages for local businesses are also available by clicking here https://www.central.radio/advertise/ or by calling 01772 977 466.